AutoBeat

As show opening draws near, attention turns to Detroit for unveilings and exciting new features at this global event

The North American International Auto Show will open its doors in less than 30 days with excitement and anticipation continuing to build for the auto industry’s flagship. On Jan 11th global eyes will turn to Detroit as the press days kick off with an anticipated 30 worldwide, and 10 North American product unveilings.

“As we prepare to open the doors to the 2010 NAIAS, we are ready for the thousands of domestic and international media to walk through Cobo Center in search of the latest product information from the heart of the automotive industry,” said Doug Fox, chairman, 2010 NAIAS. “The addition of Electric Avenue, combined with the returning MEDC EcoXperience, and the nearly 40 debuts to date, means that this show will be unlike any other in its offerings to the media, public and industry.”

The public and media will be treated to a number of world debuts of highly anticipated vehicles from exhibitors such as Ford, Chevrolet, BMW, Audi and Volvo to name a few. The all-new Electric Avenue area presented by The Dow Chemical Company will showcase highly anticipated vehicles such as the Nissan Leaf, Mitsubishi MiEV, Commuter Cars Tango 600 and the SABA “Carbon Zero” Roadster.

North American International Auto Show

Entering its 22nd year as an international event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to the automotive products, people and ideas that matter most – up close and in one place. One of the largest media events in North America, the NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d’Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world. The NAIAS Web site can be accessed at www.naias.com.

Source: North American International Auto Show